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Archive for January, 2010

Change is in the wind

Wednesday, January 27th, 2010

It’s been a world wind month, with the best of intentions to get a post up and then falling flat. Quite a bit has been going round in my head on how I can make this a place that builds slowly and adds value to you the reader. Not as easy as it seems. My big question to myself has (is) what to bring you in this blog that can help you. What might be valuable, thoughtful, fun and real for me to write as the blogger. It coming together in my head a bit more, but in short – more of me.

It really gelled for me at the recent TNNA conference, where I was fortunate to be able to spend a day teaching a class on Marketing and PR.  On the whole, both went really well. Attendance was down, but those that were there, were there to learn. I was able to sort out some new ways to present material in a three-hour class – always helpful. What really hit home and something I’m reminded of on a regular basis is that many people intuitively understand both, but are not sure how to do and in some cases when to do. It also hit a cord that people are interested in what one does daily (in the life) as a marketer and pr person. I spend many of my days wrapped up in the tactical activities of getting work done. Dealing with the joys and pitfalls of work that I love.

The Breakers

The Breakers, Long Beach

LB Fog

Fog in the Harbor

For 2010 I’m going to work on bringing you a more rounded me that includes me the marketer/pr person as well as the knitter/needle artist, knitting designer, teacher, student of Nihon Vogue, and tech editor. I’ll work to post each week, with no deadline day of Monday or Tuesday, etc. To much pressure. (Oh so sad, oh so true). Some may be long, others not so long. I’m also taking some courses for a certificate in Digital, Interactive and Social media. I’ll weigh in on this and how it can be helpful or not.

A month into this year, and all points of reference continue to speak to me that it continues to be a year of discovery, hard work and change. And it’s all good.